Kickstarter:

Deadly Kitten Sunglasses

Ad Campaign 

Deadly Kitten Sunglasses Ad

Objective:  to create an ad campaign for a Kickstarter of your choice.

Solution: I chose to market Deadly Kitty sunglasses. I wanted to emulate the young, fun, vibrant personalities that would wear these sunglasses. I chose bright colors, as well as kept the layout consistent for the campaign. I highlighted the fun cat shape, by making it the biggest element in the ad, and played around with the models placement in the glasses in a fun youthful way.